Creative design for cybersecurity marketers
We design campaigns, presentations, event creative and videos for cybersecurity teams. Using principles of clear communication, we help your audience find the message and understand what matters.
Discuss your next projectSelected clients, past and present
01 / What we do
A product to explain. An event to bring together. A campaign with a lot to say. We combine creative thinking with considered design to make the message easier to follow.
A clear idea, carried across the campaign. We connect the message, imagery and supporting detail so your audience can understand the offer wherever they meet it.
Help people understand the event, find their way and follow the story. We bring the message together across invitations, presentations, screens and the physical space.
Clear slides. A focused video. A template your team can use. We work alongside your marketers to turn detailed material into creative that makes sense, within your brand and around your priorities.
02 / Our approach
What you say matters. So does the order, the language and the way it’s presented. We consider all of it.
Start there. Give every word, image and design decision a job to do.
Who is this for, what do they already know, and what do they need? A technical specialist and a first-time event visitor need different explanations.
Decide what matters most. Give the main point room to land, with the detail and evidence needed to support it.
Build a useful order. Use meaningful headings and clear connections, so people can find what they need without piecing the explanation together.
Use hierarchy, imagery, layout and pacing to carry the meaning. A sign needs to work at a glance; a presentation can build an argument.
Return to the brief. Is the main point clear? Does the useful detail support it? Can the audience understand what happens next?
Our approach draws on the Simplification Centre’s framework for clear documents. It considers language, design, relationship and content. We apply these principles to the campaigns, presentations, event creative and videos we make.
The method was developed by the Simplification Centre, London, and is used under Creative Commons Attribution 2.0 UK: England & Wales. The five questions above are Matizmo’s adaptation.
03 / Project highlights
Campaigns, films, presentations and all the pieces in between. Explore the work we’ve made for marketing teams, from focused individual assets to connected campaigns.
Hundreds of graphics delivered for a sales kick-off event, bringing a consistent visual identity across the event materials.
A reusable Figma design system created to help teams produce consistent, on-brand creative.
A partner incentive campaign with a bespoke microsite, live leaderboards and Race Control emails.
A race-season story brought the partner journey to life in an award-winning film.
A flexible system of sponsor banners, hero visuals and social assets supported a multi-city event series.
Adaptable social, email, display and internal communications templates helped regional teams deliver one consistent campaign.
A short script and motion graphics made a multi-product security bundle easier to understand.
A modular display and social banner system supported multiple messages, formats and markets.
A race-inspired launch identity brought teaser emails, print and digital assets together.
A single master design became partner-specific banners across multiple sizes and co-branding requirements.
Audience-specific messaging and banners gave small business acquisition campaigns a reusable creative approach.
Localised social tiles turned report findings into a reusable stream of content across markets.
Timed subtitles and updated video exports made existing campaign films usable across European markets.
Fresh hero imagery and supporting assets fitted into existing email templates for peak trading campaigns.
A global film was adapted with local voiceover, updated content and refreshed motion for a regional submission.
An illustrated breakdown of a phishing email brought together attack tactics, research findings and a practical checklist of warning signs.
A technical diagram mapped legitimate email, spoofing threats and protection measures, with versions for presentations and digital content.
A six-page brochure brought web, email and cloud security into an education-focused story, with dedicated print and web versions.
Product diagrams and a structured datasheet explained dedicated and virtual private cloud services, connecting technical capabilities with business uses.
Coordinated stand panels and cabinet graphics carried a security brand across an exhibition space, with artwork prepared for individual production surfaces.
A surfing-themed partner campaign brought together event flyers, admission tickets and email invitations, adapted for different partners and locations.
An email fraud report combined editorial layouts, charts and cover artwork, with separate A4 and US Letter production packages.
Taxi advertising artwork extended an event campaign across exterior panels, tip-seat placements and branded receipts.
A six-page whitepaper combined process diagrams, research and customer stories to explain digital redlining and contract collaboration.
Exhibition stand graphics brought performance monitoring, business transactions and the end-user experience together in one application intelligence story.
An event brochure brought the programme, speaker profiles and interactive activities together in one practical guide for attendees.
A retail connectivity whitepaper paired practical guidance with network diagrams, supported by email and landing-page designs.
Sector-specific landing pages connected SMS product benefits with industry use cases, bringing trial sign-up, demonstrations and supporting content into one design.
Tag-management advertising paired a focused headline with supporting product messaging and a whitepaper offer.
Advertising artwork and size adaptations communicated protection against data theft, insider abuse and fraud.
Coordinated PDF and email invitation designs brought Goodwood Festival of Speed and London Sevens hospitality events to life.
Choose a card, or filter by the work you’re interested in.
Selected work for clients, past and present.
Collating and designing an event presentation for multiple speakers.
A connected family of social assets created for a partner campaign.
Large format graphics development for exclusive event.
In our clients’ words
“My briefings can be minimal and what I get back is always better than what I had envisaged in my mind's eye.”Andrea Asam
Senior Marketing Manager EMEA
“Despite the fact that we are geographically dispersed across continents, Matizmo are hands down my team's favourite agency!”Estelle Derouet
VP, International Marketing
“Matizmo deliver fast and reliable creative concepts.”Karina Fritze Jensen
Marketing Manager
“Innovative ideas and punchy creative that always seem to get results.”Ben Ross
VP Marketing
“It is a pleasure to work with Matizmo, and I highly recommend them to others.”Rie Lindgren
Marketing Manager, US-based software vendor
“Do not hesitate to use Matizmo for your design needs.”Tom Sather
Return Path
04 / The studio
Matizmo is owned and led by Jake Coventry. Jake is your main contact, bringing creative direction and practical oversight to your project from brief to delivery.
Our work spans cybersecurity campaigns, films, partner programmes, presentations and events. That experience helps us ask useful questions and bring the right detail into the design.
You know your product and your audience. We work with you to find the message and shape how it comes across, keeping the substance and making it easier to follow.
When work repeats, we build the templates and production guidance that make the next campaign easier for your team.
A straightforward way to start
Bring us something you need to explain: a product, a campaign, a presentation or an event. We’ll shape the brief together and agree the creative work, scope and schedule.
Tell us what’s coming up05 / Perspectives
Ideas from research and design about how we understand information. Exploring the framework, the psychology and the small decisions that make communication clearer.
A useful message starts with the reader’s question. Choosing what matters is as much a design decision as choosing how it looks.
Headings, grouping and sequence help people see how the parts fit together. Structure is part of the explanation.
Familiarity changes what a message means. A useful explanation starts where its audience is, then gives them a way into the detail.
People need to understand what they are being asked to do, what will happen next and whether the step is right for them.